Attention: For Business Owners Who Want More Revenue Without More Customers

How To Grow Business Revenue By 144% Or More Using 4 Hidden Levers Already Inside Your Business — Without Spending More To Acquire Customers

Most owners think growth comes from getting more customers. FRAP shows you how to pull the four revenue levers already inside your business so customers buy more often, spend more per sale, and drive more referrals.

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Instant Lifetime Access • 14-Day Guarantee • Secure Checkout

Is This Right For You?

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This Is For You If...

You already have customers, but revenue feels stuck at the same ceiling.
You are tired of thinking more ads or more traffic are the only answers.
You want a system that makes existing customers buy more often and spend more per transaction.
You want referral and pricing systems that compound instead of random tactics that fight each other.

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This Is NOT For You If...

You want a magic ad hack instead of a real revenue system.
You are unwilling to adjust pricing, offers, scripts, or customer follow-up.
You want theory without implementation and measurement.
You are looking for hype, not practical business levers you can use this week.

More Customers Isn't The Answer. The Missing System Is.

The reason most businesses stay stuck at the same revenue level is not because the market is too crowded or the economy is too tough. It is because the owner is only pulling one lever — and usually does not even know the other three exist.

"I've tried everything — more ads, more social media, new offers — and revenue is still flat." You do not have a traffic problem. You have a lever problem. You are trying to grow the hardest way possible when three easier ones are sitting right in front of you.
"My customers won't pay more. My market is too price-sensitive." That is not a market problem. That is a pricing strategy problem. There are four ways to price a product and most business owners only know one.
"I don't have a referral system. I just hope people tell their friends." Hope is not a strategy. Patron systems, JV partnerships, proof stacking, and Puddle Jumping turn every happy customer into new revenue without awkwardly asking for referrals.

Full Course Curriculum

The complete FRAP system broken down lever by lever. Each section stacks on the last.

Introduction

The foundation, the story behind FRAP, and the tools that make implementation faster.

4 lessons

Introduction To The FRAP System

Meet Josh — The Creator Of FRAP

Additional Tools To Help With FRAP (Free Trial Included)

The Foundation Of FRAP And How It Came To Be

The 'P' of FRAP: Price

The four pricing strategies that fix the most expensive mistake in business: picking a price and forgetting about it.

4 lessons

Static Pricing

Supply And Demand Pricing

Customer-Specific Pricing

Product-Specific Pricing

The 'A' of FRAP: Average Ticket Price

Scripts, systems, and psychology that raise what each customer spends without feeling pushy.

4 lessons

Scripting

Cross-Selling

Up-Selling

Decoy Offers

The 'R' of FRAP: Referrals

Engineered referral systems that turn your existing customers into your sales team.

4 lessons

Patrons

JV Partnerships

Proof

Puddle Jumping

The 'F' of FRAP: Frequency

Sequencing, subscriptions, and engagement systems that kill the one-and-done transaction.

4 lessons

Sequencing

Seasonality

Subscriptions

Soap Operas

Conclusion

The one insight that separates business owners who implement FRAP and explode from those who watch the videos and do nothing.

1 lesson

Conclusion And The Secret Of FRAP Success

Real FRAP Wins From Real Business Owners

★★★★★

"Before FRAP, Phil Hackett's tree service business in Australia was doing $1.8 million in revenue with about $190,000 in profit. Twelve months later, with no advertising at all, revenue grew to $2.9 million and profit climbed to over $700,000."

— Phil Hackett — Tree Service Business, Australia

★★★★★

"Larry Riley builds outdoor kitchens in Florida. Before FRAP he was at $1.2 million. After implementing the framework, he grew to $1.9 million without adding advertising."

— Larry Riley — Outdoor Kitchens, Florida

★★★★★

"Mike Long, who sells permanent exterior lighting in the Midwest, increased his average ticket by $2,100 per sale just from applying FRAP."

— Mike Long — Exterior Lighting, Midwest

★★★★★

"Todd Tiley owns two donut shops in Louisiana and added $200,000 in take-home profit from one pricing adjustment that increased the average ticket by just $0.11 on a donut."

— Todd Tiley — Donut Shops, Louisiana

★★★★★

"Angelo Lo Turco hit $1 million for the first time with a 40% net profit in his paver sealing business in Florida."

— Angelo Lo Turco — Paver Sealing Business, Florida

★★★★★

"Suzanne in Minnesota stopped relying on her business line of credit for the first time and built up $50,000 in cash inside the business."

— Suzanne — Business Owner, Minnesota

Results may vary. These are individual experiences.

Meet Your Instructors

Economic Ninja

Offer Architect • Project Lead

Saw what FRAP was doing for Josh's private clients and made him an offer: package the system as a video training and bring it to the Economic Ninja audience. Ninja's stamp on this means it meets the standard: practical, prescriptive, and no fluff.

Economic Ninja audience-first packaging
Practical, prescriptive offer standard
Focused on business owners who want real revenue leverage

Josh Latimer

FRAP Creator • Lead Instructor

Josh Latimer is a first-generation entrepreneur who has built, scaled, and exited four companies over the last 24 years. He has sold over $45 million online, leads SendJim and WarPlan, and created FRAP to help business owners unlock the revenue levers already inside their business.

24 years as an entrepreneur
Built, scaled, and exited four companies
Over $45 million sold online
Absentee owner of SendJim and CEO of WarPlan

Here Is Exactly What You Get Today

The full FRAP system includes the core framework, implementation tools, and the four revenue levers below.

The Complete FRAP Revenue System

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The Price Lever (4 Lessons)

Static pricing, supply-and-demand pricing, customer-specific pricing, and product-specific pricing. The four pricing strategies most business owners do not know exist.

($1,250 value)

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The Average Ticket Lever (4 Lessons)

Scripting, cross-selling, up-selling, and decoy offers that raise what every customer spends per transaction without being pushy.

($1,250 value)

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The Referrals Lever (4 Lessons)

Patrons, JV partnerships, proof stacking, and Puddle Jumping. Engineered referral systems that turn your customers into your sales team.

($1,250 value)

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The Frequency Lever (4 Lessons)

Sequencing, seasonality, subscriptions, and Soap Operas. Build the systems that bring customers back again and again.

($1,250 value)

Student Founders Access Sale

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One-time payment • Lifetime access • Instant delivery

Iron-Clad 14-Day Guarantee

Go through the lessons. Pick a lever. Start implementing. If within 14 days you have not watched more than 50% of the course and you do not believe FRAP is worth at least 10x what you paid, just send us an email and we will refund every penny. No hoops. No forms. No hard feelings.

Frequently Asked Questions

This is special Student Founders Access Sale pricing through Sunday, April 19 at 11:59 PM Pacific. When the sale ends, FRAP goes back to its standard public price.

Yes. The four FRAP levers exist in every business that sells a product or service, including restaurants, e-commerce, service businesses, consulting, freelancing, coaching, and more. The strategies are universal.

Free content gives you disconnected tactics — a pricing tip here, a referral idea there. FRAP is the full system in order so you know where you are bleeding revenue, which lever to pull first, and how the others compound.

Yes. Every strategy in FRAP is designed for the business owner doing most of the work themselves. No team required, no expensive software, and no advanced skills needed.

Some levers, like pricing adjustments and upsell scripts, can be implemented this week. Others, like referral systems and subscriptions, take a few weeks to build but compound over time. Most students see their first measurable revenue lift within 30 days.

Raise your average ticket by just $10 on 30 transactions and you have already covered the investment. One pricing tweak, one upsell improvement, or one referral system win can pay for FRAP fast.

You are protected by the 14-day guarantee as long as you have not watched more than 50% of the course. Go through the lessons, try a strategy, and if you do not believe the system is worth far more than what you paid, email support and get a full refund.

Email us anytime at NinjaLearningCenter@gmail.com and we will help you out.

Get Instant Access To FRAP For $299 Before The Student Founders Access Sale Ends Sunday

You do not need more ads, more customers, or more hustle. You need a clear revenue system you can implement fast. Enroll now and start pulling the four levers already inside your business.

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One-time payment of $299 • Lifetime access • Iron-Clad 14-Day Guarantee